DIRECTOR, PRODUCT MARKETING

Company: Pagaya
Location: New York
Posted on: October 31, 2024

Job Description:

About Pagaya

Shape the Future of Finance

Pagaya is building a leading artificial intelligence network to help our partners grow their businesses and better serve their customers.

Pagaya is a global technology company making life-changing financial products and services available to more people nationwide, as it reshapes the financial services ecosystem. By using machine learning, a vast data network and a sophisticated AI-driven approach, Pagaya provides comprehensive consumer credit and residential real estate solutions for its partners, their customers, and investors. Its proprietary API and capital solutions integrate into its network of partners to deliver seamless user experiences and greater access to the mainstream economy. Pagaya has offices in New York and Tel Aviv. For more information, visit pagaya.com.

Let's create better outcomes together!

About the Role

Pagaya sits at the intersection of lenders, consumers and investors in the consumer credit ecosystem. We are looking for an experienced Product Marketing lead to be a pioneer in building out innovative products and solutions that add value to all. In this role, you will focus on executing marketing programs like prescreening, prequalification and digital targeting to deliver growth in our personal loan and point-of-sale verticals. This hire will partner with the Head of Product to help build out a roadmap and launch novel products that will expand and enhance our current capabilities.

Responsibilities

• Drive product development for Pagaya's core personal loan and point-of-sale business, building and launching new capabilities that advance our business objectives. These capabilities include executing on marketing programs like prescreen, prequalification, invitation to apply, digital targeting etc.
• Handle the end-to-end marketing program execution from inception to launch and beyond including opportunity sizing, target selection, performance evaluation and enhancements.
• Lead the development and execution of the product roadmap
• Collaborate cross-functionally with various teams and internal stakeholders across our business to inform planning, defining and prioritizing technical requirements, addressing risk and compliance requirements and delivering creative and innovative solutions
• Define KPIs and metrics to measure the success, regularly monitoring performance and making data-driven decisions to optimize marketing and improving return on marketing investments.
• Stay abreast of industry trends, regulatory changes, and competitive developments in the personal loan and point-of-sale space, translating data into actionable strategies to maintain our competitive edge. Requirements
  • A proven track record of leading marketing program like prescreen, prequal and digital targeting particularly in the fintech/consumer credit
  • 8+ years of experience, focused on owning performance KPIs related to such marketing programs and delivering high-quality outcomes
  • Proven unsecured loans or credit -cards expertise, with a deep understanding of the competitive landscape, risk management principles, and industry best practices.
  • Robust technical and analytical skills, with the ability to interpret complex data, identify trends, and make data-driven decisions to optimize product performance. Prior experience in marketing analytics a huge plus
  • Business-first approach, with the ability to dive into the details of how a business works, identifying how to make it better, and building product solutions that deliver significant value The pay ranges for New York-based hires are commensurate with candidate experience.
    
    Pay ranges for candidates working in locations other than New York may differ based on the cost of labor in that location.
    
    Compensation Range for New York Based Hires
    
    $200,000-$240,000 USD
    
    Our Team
    
    Pagaya was founded in 2016 by seasoned research, finance, and technology entrepreneurs with our head quarters located in NYC and Tel Aviv.
    
    We move fast and smart, identifying new opportunities and building end-to-end solutions from AI models and unique data sources. Every Pagaya team member is solving new and exciting challenges every day in a culture based on partnership, collaboration, and community.
    
    Join a team of builders who are working every day to enable better outcomes for our partners and their customers.
    
    Our Values
    • Continuously Learn- We challenge ourselves for the sake of getting better as individuals, as teams, and as an organization to deliver for our partners.
    • Debate and Commit- We respectfully and openly debate to strengthen our ideas and build shared conviction - once we decide, we go all in, together.
    • Dream Big and Act- We boldly tackle complex problems, pressure-test solutions in real-time, and adapt with speed and energy.
    • Advance Inclusion- We create a world where everyone can win, designing systems that better represent people and generate sustainable value for our employees, partners and investors.
    • Be Accountable Together- We proudly own our actions and our results, taking initiative to ensure our work gets over the finish line as a team.
      More than just a job
      
      We believe health, happiness, and productivity go hand-in-hand. That's why we're continually looking to enhance the ways we support you with benefits programs and perks that allow every Pagayan to do the best work of their life.

Keywords: Pagaya, Bloomfield , DIRECTOR, PRODUCT MARKETING, Executive , New York, New Jersey